Selling Cyber Insurance

Course Overview

Welcome to the future of selling cyber insurance!

It’s an exciting time to be in the business of selling cyber insurance. The role of brokers and agents has transformed from a traditional sales approach to one that emphasizes consultation, collaboration, and innovation. No longer just intermediaries between clients and carriers, today’s brokers are strategic advisors, helping clients navigate complex cybersecurity challenges with confidence.

As a cyber insurance professional, your role is to educate clients on the latest cybersecurity best practices, identify gaps in their coverage, and recommend improvements to their risk management strategies. To stay ahead in this competitive market, brokers and agents must combine strong communication skills with technical knowledge and a consultative approach. Success depends on asking the right questions, listening carefully to client needs, and finding tailored solutions that ensure clients are adequately protected in the face of growing cyber threats.

Learning Objectives

• Ask insightful and targeted questions to accurately assess and understand your client’s cyber risk profile.
• Develop strategies for effectively starting conversations about cybersecurity.
• Master techniques for addressing and overcoming common client objections.