Collaboration between cyber insurance and cybersecurity vendors has never been more critical. Stacie Lilien, who works at the intersection of cyber and insurance at Silverfort, has a front-row seat to these changes and the opportunities they present. In a recent conversation, she shared why partnerships are the future of the industry, how new technologies are reshaping risk frameworks, and what it takes for insurers to stay agile in 2025 and beyond..
Driving Innovation Through Cyber Insurance & Cyber Technology Partnerships
The relationship between cyber and insurance vendors, carriers, and the broader insurance ecosystem is entering a new phase of collaboration. Yet, Stacie points out a clear gap: while cybersecurity vendors dominate conference floors, insurers are often underrepresented – “a missed opportunity to connect.”
She sees the path forward in stronger partnerships that can drive innovation in cyber insurance products, with opportunities for insurers to embed cybersecurity controls directly into policies or endorsements. This could transform coverage from reactive loss transfer into proactive risk management, giving policyholders built-in protection alongside their insurance.
For insurers, this kind of cybersecurity-cyber insurance partnership is a pathway to relevance and growth in a still-maturing market.
How Cyber Insurers and Vendors Must Adapt to Emerging Threats
New cyber and insurance vendors are reshaping how cyber risks are addressed, often moving beyond traditional frameworks that brokers have relied on for years.
Stacie pointed to privilege access management (PAM) as an example, noting that while it has long been a standard control, attackers increasingly exploit high-privilege service accounts, requiring more advanced tools. Emerging approaches such as privilege access security (PASS) are introducing more dynamic, adaptive protection.
“There are many new vendors bringing innovation to cybersecurity, and the insurance industry owes it to itself to stay aware of these developments to provide solutions when needed.”
By staying on top of these innovations, cyber insurers can better equip their insureds and remain proactive against fast-evolving risks.
Ultimately, the future of cyber insurance depends on how well vendors, carriers, and brokers work together to meet the demands of an ever-changing threat landscape. As Stacie highlighted, innovation and agility will come from breaking down silos and embracing new solutions that improve both cybersecurity and insurance offerings. Or, as she put it best: “To stay competitive in the cyber insurance market, it takes grit, persistence, and partnership.”
